Monday, October 20, 2008

Dubai's Eco Warrior?






When I visited the Dubai Flea Market early October, one of the stalls certainly caught my special attention. Amidst all the colors and clutter of a typical flea market, this one stood out. So I had made a note of the seller's details with an intention to catch up and find out more.

Raina Chandra is probably not someone who would catch your attention at first sight. But behind that quiet and soft spoken personality is a remarkable home grown eco warrior. Raina's concept, aptly called Rainassance makes magic and absolutely stunning jewelery out of waste paper. Paper that most of use find useless is quietly transformed into beautiful colorful trinkets by Raina's creative imagination.

"It is about rethinking design to be able to replace traditional materials with alternate ones, hence reducing resource consumption" she wrote to me.

The products are entirely handcrafted by her which means that every bead is unique. And every time you buy a Rainassance product, you will be contributing to a conservation of our scares resources and a greener environment.

While this may appear to be a commercial venture to some, one needs to experience the sheer passion she exhibits in promoting this absolutely brilliant venture. May be a drop in the ocean of eco-ventures, but a very big one certainly.

10 comments:

sadia said...

brilliant!

Anonymous said...

Very nice blog. I really like the idea of making jewelery from paper. Even the colours are very bright and happy. Good job Raina

Kalyan said...

Great work, Raina! I appreciate your creativity..and love the name - 'rainassance'!

Anonymous said...

How thoughtful... In a world where everybody is so selfish just the courage to do something for the ecosystem is thought provoking... Im passionate about designing but "DESIGN FOR A PURPOSE" is this in every sense... Thank You raina.. & a BIG THANK YOU to the person who wrote this blog...

Stained said...

That jewellery really looks nice and colourful. Thanks for sharing this....

Neva said...

What a great Idea...>I am always amazed at what people can think of.....and use.....very nice...

Mary Jo said...

Great imagination!
People tendo to do this more and more. I once attended a workshop about jeulery made by plastic bottles.

Baruch said...

What a talented young lady and how innovative using recycled paper. An Eco Warrior indeed!

Raina Chandra said...

Hello everyone! Raina here. Thank you all so much for your lovely feedback & thank you Sandeep for writing about Rainassance! :)
(I meant to write back sooner, apologies!)
Green is good & 'Eco'- doesn't have to be boring!! right??
Reduce - Re-use - Re-Think!!!

Dubai Online Marketing said...

Hey guys!
i just started blogging not that long ago and running across this blog it seemed a bit too interesting to only read the first paragraph. I kinda got confused in the middle of it but the end just made it all go together like a puzzle. Please, who ever wrote this, keep me updated!

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